Exhibitor Services

Do you know the The Inconvenient Truths of Exhibiting© at Trade Shows, Conferences and Community Events? (read more)

Is it time to get serious about exhibiting? In other words: Is it time to stop wasting money and to start improving results?

Events That We Support

HIGH IMPACT  provides pre-show, on-site and post- show support services to those who exhibit, or are thinking of exhibiting,  at trade shows, conferences, conventions, community expos, festivals and fairs.  We support exhibitors of all sizes who wish to make a lasting,  action-producing  impression on contacts, suspects, prospects and customers.  We focus on maximizing the benefits of every face-to-face marketing opportunity by placing emphasis on presenting your  brand,  delivering your message and  engaging attendees, then influencing their behavior.  

Tasks Supported

Our practical knowledge and skills,  gained through four decades of exhibit industry experience,  are available to you on a scale to fit your needs and budget.  We can perform all tasks or just selected tasks associated with most any type of exhibiting.  We are also available to supervise,  assist,  train or coach your staff.   Our  experience and expertise in exhibiting include:

  • Objectives and strategy development
  • Identify and select exhibiting opportunities
  • Participation planning 
  • Exhibit design and development 
  • Supplier selecting, contracting and managing
  • Pre-event and on-site promotion
  • Collateral material development and production
  • Exhibit production management
  • Event registration
  • Pre-show meetings and training
  • Staff and management preparation
  • Service order placement
  • Exhibit shipping and logistics, to and from
  • Exhibit installation, dismantling
  • On-site staff and labor management including union labor.
  • Attendee engagement
  • Executive calendar coordination
  • Hospitality suite hosting
  • Special activities
  • Post-show evaluations and debriefing
  • Lead follow-up
  • Budget management and expenditure audits
AUT12259  Promo Event 1


Community Event Support Services

In addition to the tasks listed above,  our unique community event support services include picking up your display and marketing materials at your office, or at another location, transporting everything to your event site, and setting up the exhibit to your specifications.  We may stay and assist your staff or leave and return at show’s end.  At show’s end, we dismantle the display, do minor cleaning, carefully pack and load all materials.  We  transport the materials to your office and stow everything per your instructions.  We will notify you of any cleaning and repairs that may be needed, or can perform these services on your request.  Your staff is able to focus on making contacts, while we do the tiring and dirty work.  When the event ends, your staff can leave or engage in post event activities, while we dismantle,  load and return materials as needed.  

No Contractor vs Employee Issues!

Whether we are providing trade show or community event support, there are no contractor vs employee legal and tax issues.   High Impact:

1.  Is a registered LLC, with a federal EIN.

2.  Uses a Professional Services Agreement to clearly define responsibilities and relationships.

3.  Issues detailed invoices,  itemizing all services.

3.  Has multiple clients.

4.  Carries the $2,000,000 insurance policy required by trade show producers for Exhibitor Approved  Contractors.

5. Carry our own health insurance.

 Consulting Services

Exhibiting at trade shows and community events may appear intimidating and expensive.  These events exist because they are an important and efficient part of the marketing mix for many successful organizations.  If done well, in just a few hours or days, these events  generate a large inventory of contacts to be mined for months, leading to lot of new, cross-sell and and up-sell business .   If you don’t have a presence at events, you are not a choice!  If your competitors are exhibiting, guess who is talking to your customers and prospects. 

High Impact’s consulting services help clients find the events that will achieve their objectives, then help clients identify and use all the opportunities available before,  during and after an event to efficiently achieve objectives.  Why suffer the waste of staff and financial resources that may result from the use of  exhibit coordinators and exhibit staff  with little or no experience?  Why re-invent the wheel?   Take advantage of the over forty years of exhibit industry experience that we are more than willing to share with management and staff, with a focus on the client’s specific needs.

Exhibitor Training Services

In addition to supervised on-the-job training and coaching,  for one person or a group, High Impact offers public and private workshops to train client staff.  (Read More  on Workshop and Classes)